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The Central App

News flash, The Central App launches a newsletter

The Central App

Alexia Anderson

09 March 2024, 4:00 PM

News flash, The Central App launches a newsletterInformation for the wider Central district will feature in The Central App's recently launched newsletter. PHOTO: Will Nelson

The Central App, a one-stop-shop for all your news, jobs, upcoming events, weather and community information, has added a newsletter to the mix.


The newsletter goes directly to your inbox every fortnight and shares local news, new stories, and other community information to keep you in the know about all things important in Central Otago.


Click above to register to be in the know - sent to your inbox once a fortnight


Launched last week, the newsletter provides a brief overview of what has been happening in the community over the past fortnight, showcasing recent headlines, upcoming events and easy access to The Outlet podcast.


The Central App owner/director Vicki McLean said the aim was to provide another avenue where people could get reliable information, but in a way that did not take up too much of their valuable time.


“Some people do prefer to read a newsletter that comes straight to them,” she said.


“And, we get it - time is precious, and media has to evolve to be where the market wants them. In brief, we need to be where the people want to access their local news and information. Not everyone likes using Apps, some don't have facebook, some only like using our ipad format or go to the website. So now you can access local news and information how it best suits you and when it suits you."


Anyone who spots something they want to know more about can also access more in-depth articles on The Central App or The Central App website. There is a new site being launched in a couple of weeks.



Some of those articles are also brought to the fore on The Outlet, The Central App’s weekly podcast where interviewer Brent Harbour chats to someone within the community about a relevant topic.


The podcast interviews are available to stream each Friday.


Vicki said both the newsletter and podcast are informative snippets of news that people can access more but still encourage locals to download The Central App so you have 'Everything Central Otago' in the palm of your hand.


"We thank you for supporting us. With over 15,000 now reading The Central App news monthly in Central Otago and a talented team of seven, we know we've got you covered to keep you well informed and up to date on news, jobs available, whats happening and places to eat, shop and play."


To join the newsletter mailing list email by clicking on the banner above. To hear more about the changes and why listen to last Fridays podcast.




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