Kelly recently shared a thought-provoking update on LinkedIn, highlighting a major shift in AI technology with the introduction of Operator by OpenAI.

She emphasised that if you're a retailer who hasn't yet started experimenting with or implementing AI into your business, you're nearly at a tipping point—this is a technology that could define the future.

Operator, although not yet available in Australia and New Zealand, represents a monumental leap forward.

It’s an autonomous AI system that can browse the web, complete tasks, and make decisions based on simple, natural language prompts—no coding required.

Kelly shared a demo that left her amazed: imagine asking Operator to find a recipe, automatically add ingredients to your grocery cart, and all you need to do is confirm your store choice.

It's a seamless integration that doesn't rely on complex APIs or systems—just AI reasoning, moving like a human across the web.

This, according to Kelly, is not just a glimpse of what’s to come—it’s a look into the future of how we’ll work and live.

AI technology like Operator is poised to eliminate tedious tasks, freeing up time for people to focus on the things they're truly passionate about.

She’s been predicting for years that AI will redefine everything from how we shop to how we work, and she believes this year will be a turning point for retailers—adapt now or risk falling behind.

If you’re interested in learning more about the world of AI, Kelly is returning to our upcoming workshop in March to continue the conversation.

For those who attended her last session, you’ll remember her insights and practical approach—she’ll be back soon to dive even deeper. It’s the perfect opportunity to learn more about AI’s potential in your business.

Register Here. Don’t miss out!